01 / Practice · United Kingdom

We teach product teams to hear what their apps are actually saying.


Manager Cachecore is a measurement atelier in Fordstreet. We work with App Analytics the way a conservatory works with sound: naming, tuning, and refusing noise that only looks like insight.

Cohort rooms, not webinars Eleven-week flagship Readouts written in English
Product analytics charts on a wide monitor in a dim studio
A retention window, framed. Vanity totals stay outside the room.

From the journal

Event names rot quietly. The damage shows up months later in a board pack nobody trusts.

Read the note

Flagship room

Cohort Instrumentation

The only programme we teach in full public detail. You leave with an event taxonomy your engineers will actually implement, plus a written standard for cohort windows that marketing cannot silently widen.

Seats are informationally priced. There is no checkout on this site; a registrar replies by email after you write to the desk.

Open the syllabus

Printed charts and a notebook beside a laptop

11 weeks£1,240

Cohort Instrumentation

Modules run from taxonomy hearings to a live readout critique. The limitation is honest: we do not certify tool vendors, and Mixpanel, Amplitude, or BigQuery fluency is assumed, not taught from zero.

How we listen

A short manifesto for App Analytics

  1. Name the action, not the screen

    If the event is `Home_Viewed_v3`, you have already lost the next redesign. We train teams to describe user intent in language that survives a navigation rewrite.

  2. Cohorts are contracts

    A seven-day window that quietly becomes fourteen when the chart looks ugly is not analysis. It is theatre. Every programme here treats the window as a signed agreement.

  3. Dashboards are drafts

    The artefact we grade is the written readout: what moved, for whom, and what you will stop doing. Charts are allowed in as evidence, not as the conclusion.

Heard in the rooms

“The taxonomy hearing in week three forced us to retire fourteen events we had been polishing for a year. Painful, and overdue.”

Elena M., product analytics, Leeds

“I still think the private atelier fee is steep for a five-person studio. The cohort critique on Funnel Forensics, though, is the first time our activation chart had a sentence under it.”

Client in grocery delivery

Longer voices

2,180

practitioners through open notes since 2019

37

named event patterns in the house library

8 yrs

median time our tutors spent inside analytics orgs before teaching

An invitation, not a funnel

If your board pack still opens with daily actives, write to us.

We keep a small calendar. The desk in Fordstreet answers within two working days. Bring a screenshot you are ashamed of; it is more useful than a polished deck.

Write to the desk